Wedding Wire vs The Knot: Which One Actually Books Weddings for Your Venue?

Two gold wedding rings rest on a light-colored surface, with delicate, out-of-focus floral and paper details in the background—evoking the timeless romance couples seek when exploring choices like WeddingWire vs The Knot.

If you’re a wedding venue owner, you’ve probably asked yourself this at some point: Should I be on Wedding Wire vs The Knot? Or maybe you’ve already paid for both and are wondering if you’re getting your money’s worth. I’ve worked with venues across the U.S. over the past few years, and I’ve seen the […]

Where to Advertise Your Wedding Venue: Honest Advice from a Wedding Pro

wedding-advertising-platforms

A hard truth? Most wedding venues are either burning money on the wrong wedding advertising platforms, strategies, or ghosting qualified leads because they’re overwhelmed, underprepared, or don’t have the systems to follow through. And I get it. The wedding industry is noisy. Some may argue to “Just get on The Knot,” or “Run a few […]

Luxury Wedding Venue Marketing: 7 Strategies to Use Today

A bride and groom embrace outdoors in front of an old, weathered stone building—an ideal backdrop for luxury wedding venue marketing—its tall windows and faded walls bathed in soft sunlight.

If you’re running a high-end venue, you already know that it’s not just about having a beautiful space. It’s about how that space is experienced, remembered, and positioned in the wedding industry. Luxury wedding venue marketing isn’t as simple as calling yourself “luxury.” It’s about backing that label with a brand, service, and experience that […]

Make Your Wedding Venue Stand Out from the Crowd: 5 Unique Ways

A wooden sign reading "Wedding Party" points towards a charming tent in the background. This inviting wedding venue is surrounded by lush green bushes and artful stone landscaping, offering a peek at the elegant white chairs that make wedding venue stand out.

Let’s get one thing out of the way: being a gorgeous wedding venue isn’t enough anymore. You could have panoramic mountain views, a dreamy white barn, and string lights galore—but if your online presence isn’t dialed in, it isn’t enough to make wedding venue stand out and couples will scroll right past you. We work […]

Wedding Venue Blog: Why You Need One + 5 Tips to Get Started

Two women sit at a wooden table, diving into a laptop. One wears a black hat, and the other sports a denim shirt. Beside them are two takeaway coffee cups, hinting at their focus—perhaps they're exploring ideas for their next wedding venue blog. A white brick wall serves as their backdrop.

Running a wedding venue means wearing a lot of hats—event planner, marketing expert, problem solver, and sometimes even therapist for stressed-out couples. One thing that often gets overlooked in the hustle? A wedding venue blog. I get it. Blogging might not seem like a top priority when you’re managing tours, booking weddings, and making sure […]

20 Wedding Venue Social Media Post Ideas to Attract More Bookings

A bride and groom, beaming with joy under twinkling string lights, are captured by smartphones in this enchanting outdoor wedding venue. The bride's floral crown and the groom's beard with a bow tie make for perfect social media post ideas.

Let’s be real—if your wedding venue isn’t showing up on social media, you’re missing out on bookings. Period. Couples aren’t just searching Google for their dream wedding venue anymore. They’re scrolling through Instagram, TikTok, and Pinterest, making split-second decisions about where they can picture their big day. Social media isn’t just a place to dump […]

Wedding Venue CRM: What to Look For + Our Top Pick

Wedding venue host who uses a wedding venue CRM smiles at a camera in a room full of table and chairs

Ever feel like your wedding venue is a circus of ringing phones, endless emails, and double-booked dates? You’re not alone. Maybe you’ve been hearing all the chatter about wedding venue CRMs, or perhaps you’re just curious about whether it’s the secret sauce your venue needs. Imagine having one tool that keeps your client chats, venue […]

Is The Knot Worth It for Vendors? 7 Eye-Opening Pros and Cons

Wedding planner on the phone discussing is the knot worth it for vendors.

If you’re reading this, you’ve probably asked yourself the same question hundreds of wedding vendors have asked me: is The Knot worth it for vendors? It’s a big question—and an even bigger decision—especially when your marketing money is on the line. On paper, it sounds like a dream: pay for a featured listing, show up […]

How to Book More Weddings at Your Venue: 8 Proven Strategies

Wedding planner at a decorative table while contemplating how to book more weddings at your venue

I’ve been there. You’ve got this gorgeous venue, glowing reviews, and maybe even a few awards under your belt—but somehow, those inquiries aren’t turning into actual bookings. Couples ghost you after you send them pricing information, or they tour the venue and you never hear from them again. It’s frustrating, right? Booking more weddings isn’t […]

Wedding Venue Advertising Online: Full Guide + 6 Tips

Business owners seated at table working on wedding venue advertising

So, you want to advertise your wedding venue online, but you’re not sure where to start. Trust me, you’re not alone. I’ve worked with countless venue owners who feel the same way—it’s overwhelming! Social media, Google Ads, engagement season… there’s so much to juggle, and it’s hard to know what actually works. The good news? […]